Safety is a top concern for any family looking to buy a new vehicle. That was true in years past, and it is undoubtedly one of the top questions we are asked by consumers lately.

Not too far behind safety come questions about comfort, reliability, and affordability.

Our sales team at Reliable Ford understands the issues that matter most to families in Fergus, and we are here to help you make good choices.


The Ford Co-Pilot360 System is an innovative driver assistance system. With lifesaving features, many of which come standard on all Ford models, it’s worth asking your sales team member about those features that might be most appropriate for your family. This safety feature is a literal lifesaver.

The Ford Co-Pilot360 System includes the following safety features:

    • Pre-Collision Assist With Automatic Emergency Braking

Sensors gauge how fast the traffic ahead of you is traveling. If your vehicle is moving at a rate that is too fast for traffic, it alerts you to slow down. If you fail to slow down, automatic emergency braking will engage to decrease the potential for impact.

    • BLIS (Blind Spot Information System) with Cross-Traffic Alert

If you twist and turn to see if there are vehicles in your blind spot, this is the feature for you. With cameras and sensors, cars in your blind spot are detected, and you are alerted to their presence with a light in the corresponding side-view mirror. If you ignore the light in the side-view mirror and try to change lanes anyway, the system alerts with an audible alarm.

If you’re in reverse and traffic coming from either direction behind you, Cross-Traffic Alert lets you know! Cross-Traffic Alert uses three alerts to warn you a moving car is coming from either side when you’re backing up: a light on the corresponding side-view mirror, a chime, and a message on the message screen. There should be no more close calls in crowded parking lots with this feature assisting you!

    • Auto High Beam Headlights

You may not think Auto High Beams are a safety feature, but with their automatic dim and brightening, they certainly are. With sensors to detect ambient light, the high beams come on automatically, helping you discern your way in front and to your periphery. If any oncoming traffic light is detected, it automatically dims.

    • Evasive Steering Assist

This available feature can help make it easier to avoid a potential collision. It does not steer for you, but it provides steering support if the system warning goes off and you need to maneuver around the vehicle ahead.

    • Lane-Keeping System

We all know to keep our eyes on the road at all times. Sometimes, though, that isn’t possible. Should you inadvertently veer into a lane other than your own, the lane-keeping system will gently sound an alarm and guide you back to your detected lanes if necessary.

Head-Up Display

Available on most vehicles, this safety feature is great for everyone, but especially for families on the go. With Ford’s Head-Up Display, you get all the critical driving information you need without taking your eyes off the road. Head-Up Display shows you images regarding speed, navigation, and a handful of other pertinent driving information that can be helpful as you keep your eyes on the road ahead.


You told us, and we listened! The rear-seat passengers can get stuffy and cold. So we made rear air ducts standard on most models. No more complaining from the back seat! Now, everyone has control over their comfort levels.

Everybody likes the comfort provided by sliding seats for extra legroom, soft-cloth plush front bucket seats, and the convenience of SYNC 3 for touchscreen navigation, music, climate control, and enhanced voice recognition. SYNC 3 is available with Apple CarPlay and Android Auto compatibility.


Families should be confident that Ford consistently ranks high in reliability on most model cars, trucks, and SUVs. When you’ve gone to all the trouble to get everybody dressed and ready to go, your Ford will be ready to go!

An added comfort is FordPass, a mobility app that allows users to access complimentary remote features like start/stop, lock/unlock, schedule a start, locate the vehicle, and vehicle status checks. With this app, you can see current fuel levels, service history, warranty information - even when it’s time for an oil change.


The Ford Company understands that a safe, dependable vehicle is an investment. Still, with competitive pricing and both factory and dealer incentives, we can help you find the best car for your budget.

Take your time and check out our new and used inventory. You can even get pre-approved on our website before you set foot inside a dealership.

Growing families can rely on our highly-trained salespeople at Reliable Ford on Tower Street South to listen to their top concerns and help find their perfect vehicle. Together, we can find what suits your family best. See us TODAY!